Plùs Que Ma Vìe is a Venice based brand aimed at combining contemporary styles with the strength of made in Italy and the centenary knowledge of Italian craftsmen.
For FW23 I worked on a full rebranding to give new life to the brand.
The collection clashes modern, minimal streetwear clothes in bold colors to vintage workwear inspired garments and design in natural colors (beige, brown and green) and also elegant and formal pieces in black and white.
The aim of the research is also to combine contemporary and technical fabrics to high-quality materials such as 100% cashmere, leather, wool and cotton all produced in Italy.
MATE collection celebrates our iconic logo under a new, minimal and younger perspective.